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What is the difference between Repeat Cart URL & Subscription Repeat Cart URL?
What is the difference between Repeat Cart URL & Subscription Repeat Cart URL?
Updated over 8 months ago

For a full description of the Repeat Cart and its many features, please read more here.

What are the Repeat Cart URL & Subscription Repeat Cart URL?

The Repeat Cart URL and Subscription Cart URL are custom properties available on every profile in Klaviyo with customers that have placed at least one order.

Both are also passed through as event properties in our Replenishment and Late Replenishment triggers.

The difference between Repeat Cart URL & Subscription Repeat Cart URL

The Repeat Cart URL is the default version of the Repeat Cart. It will show a customer all of their previously purchased products.

If you have enabled Subscription on the Repeat Cart, for products that have subscription selling plans in Shopify, the customer will be able to see subscription selling plan options on the Repeat Cart. “One Time” will be the default selection:

The Subscription Repeat Cart URL will show “Subscribe & Save” as the default option for any products that have subscription selling plans:

Finding profiles with Repeat Cart URL & Subscription Repeat Cart URL properties

In Klaviyo, under the Audience tab, go to Lists & Segments. Here, you can build a segment to check how many customers have Repeat Carl URL or Subscription Repeat Cart URL properties.

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